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Guest Post

3 NFL Stars That Are the Big Social Media Influencers

NFL players, and the financial and physical shockwaves their profession can have, may seem remote to many; however, in some ways, they are surprisingly accessible through social media. 

In comparison to the average person, professional athletes are often seen to have a much bigger connection with social media and generate leads, owing partly to sponsored postings and deals. From the current cohort of NFL stars, some have evolved into outstanding icons when it comes to their utilization of social networks.

When it comes to the NFL’s most influential social media personalities, these three stars rise to the top of the list. So, let’s take a peek into the realm of top-tier pros and their impressive digital presence.

Reasons Behind the Social Media Presence in the NFL

The NFL stars are undeniably connected to their fans through social media platforms. They use these to share their optimism surrounding Super Bowl odds and their personal training regimens. All of this adds to the NFL’s vibrant virtual presence. Here are several elements that help make this happen.

#1 Personal Branding

Standouts in the world of social media come in many forms, but none are as powerful as the notable figures from each team. While prominence on the field may not always dictate dominance on social media, this could give lesser-known players opportunities to capitalize financially. 

Undoubtedly, these NFL stars can garner attention with their illustrious online presence, creating a desirable climate for added profit.

#2 Talent & Marketability

In today’s digital landscape, we witness an intriguing myriad of talent and branding power. Certain individuals have managed to reach the upper echelons of influence, driven by their on-field results and cult-like following. 

They boast an extraordinary capacity to captivate and sway their audiences, most likely through a series of lucrative sponsorships and partnerships.

#3 Financial Opportunities

Standouts in the world of social media come in many forms, but none are as powerful as the notable figures from each team. While prominence on the field may not always dictate dominance on social media, this could give lesser-known players opportunities to capitalize financially. 

Undoubtedly, these players can garner attention with their illustrious online presence, creating a desirable climate for added profit.

These are just a few factors contributing to the rise of social media presence in the football league. Now, let’s explore which working players have the most followers.

Top 3 NFL Players with the Most Followers

Here you will find the three NFL stars who are the biggest social media influencers. 

#3 Russell Wilson

In 2022, football fans around the country endured their collective gasp when revered QB Russell Wilson inked a deal to be taken on by the Denver Broncos after a remarkable 10-year run with the Seattle Seahawks. 

His transfer meant that not only would the Broncos get the advantage of his talents on the pitch, but they could also boost their count of social media followers. At present, Wilson stands at a noteworthy #3 nationally with an impressive 5,520,500 on various social media platforms.

Wilson has reached a level of excellence many athletes strive to achieve. His inspiring transition from being overlooked to becoming one of the NFL’s elite quarterbacks resonates deeply with his supporters, who are proud to cheer him on and watch his success unfold.

#2 Patrick Mahomes

His ability to consistently perform at a high level shows an impressive commitment to excellence which has earned him the admiration of fans far and wide. By rigorously abiding by the rules of both his chosen sport as well as life, Mahomes has become an example of what hard work can achieve.

Despite Patrick Mahomes’ undeniable stardom following his championship win, Odell Beckham Jr’s social media presence burns brighter in the eyes of his followers. The Pro Bowler easily topples Mahomes in terms of influence on platforms such as Twitter and Instagram.

Mahomes’ star power continues to shine through, propelling him to the number 2 spot with an incredible 5.6 million social media followers. As the undeniable leader of the Kansas City Chiefs, he continues to lead on the field and dominate the online following; undoubtedly confirming his role as a major player in the world of influencers.

#1 Odell Beckham Jr.

Odell Beckham Jr. has been making waves in the NFL, quite literally. His staggering popularity is confirmed by the fact that he is the most followed player on Instagram from any NFL team, boasting an impressive count of 17.3 million followers. 

It’s no surprise that his recent recruitment to the Baltimore Ravens has caused a stir and increased his reach even more with over 80K more people following his journey.

Odell Beckham Jr’s star power on Instagram is singular. His magnetism is undeniable; despite any and all intervals, he maintains his reputation as an internet phenomenon. Somehow, his charm has allowed him to accrue a mass following, which continues to keep his head and shoulders above the competition.

Conclusion

These NFL stars have not only excelled on the football field but have also become major influencers in the realm of social media. Russell Wilson, Patrick Mahomes, and Odell Beckham Jr. have amassed impressive followings, showcasing their personal branding and marketability. 

With millions of followers, they have solidified their positions as top NFL stars who captivate and engage audiences both on and off the field. Their success highlights the growing impact of social media in the NFL and the opportunities it presents for players to connect with fans and build their personal brands.