If you’re trying to find the best Influence.co alternatives then you’re at the right place. Influence.co is a well-known name in the business, both for the good and the bad. The platform has as many bugs as it has history.
It can be difficult to figure out what influencer marketing platform works for you. In this comprehensive list, we’ll go over the top five platforms you can use instead of Influence.co.
Top 5 Influence.co Alternatives
Influencer marketing platforms offer a wide range of features and pricing plans, from bigger platforms like AspireIQ and its alternatives to smaller ones like IZEA and its alternatives.
So without further ado, let’s take a look at the best Influence.co alternatives we could find.
1. Ainfluencer
Ainfluencer is a new way to partake in influencer marketing. This DIY platform helps brands connect with more than 1 million influencers worldwide, with follower counts ranging from a few thousand to millions.
Ainfluencer is user-friendly, easy to use, and most importantly committed to remaining free. There is a lot to be said about this platform, but what really makes it stand out is explained below in this key features section.
Key Features
- 100% free: Ainfluencer’s features cost absolutely nothing to use. This platform has no sign-up fees, no paid-for features, and nothing that costs you anything. Not only is this platform free right now, but it’s dedicated to remaining so.
- AI-Powered matching: The platform’s AI algorithm considers various factors and automatically finds you the best match possible. The days of scrolling through long lists of influencers are now over.
- Built-in messaging: Communication is key in any partnership. Ainfluencer values direct communication and shows that by integrating an in-app chat feature. This feature allows you to get in direct contact with your creators of choice.
- Secure payments: The Escrow system allows you to hold payments until you’re completely satisfied with the service you’ve paid for. This allows you to feel secure throughout every step of your marketing process.
- Unlimited Campaigns: Despite being completely free, Ainfluencer allows you to run as many campaigns as you need. Creating campaigns, monitoring them, and making changes is free and unlimited with Ainfluencer.
- Unlimited Invites: Much like campaign creation, invitations and offers are also completely unlimited. There is no credit system that you can run out of with this platform.
- Sizeable database: With over 1M influencers in the database, Ainfluencer offers creators for every niche. Plenty of creators with various locations, fields of content, and follower counts are available on this platform.
- E-commerce integration: Ainfluencer offers easy integration into online stores using its Shopify app.
Price
As previously mentioned, this platform is 100% free to use.
Ainfluencer Pros and Cons
Let’s start with the good and move on to the bad:
Pros
- Limitless opportunities,
- In-Depth analysis,
- Financial security,
- Streamlined campaigns,
- Completely free to use,
- Unlimited campaigns,
- Direct communications.
Cons
- No 24-hour customer support,
- The platform only supports TikTok and Instagram.
Ainfluencer Vs. Influence.co
The first thing that jumps out between the two platforms is the difference in their free plans. While Ainfluencer’s $0 pricing offers every feature you need without limitation, Influence.co’s free plan is extremely limited.
This platform may be focused on TikTok and Instagram. Other than that, the difference in their databases, 300k for Influence.co and 1M+ for Ainfluencer also stands out.
2. Collabstr
Collabstr is an influencer marketing platform focused on TikTok and Instagram. Their website shows a series of testimonies of successful partnerships. However, they do have some mixed reviews on independent review sites.
Key Features
1. Influencer discovery: As with any other influencer marketing platform, the first thing Collabstr offers is influencer discovery. This platform allows you to search through 170k influencers to find the right one. This is the only free feature Collabstr offers.
2. In-app chat: Rather than wasting time trying to find the contact information of a creator you’d like to work with, you can use the in-app messaging feature to negotiate your deal.
3. Single dashboard tracking: Collabstr allows you to track your campaigns on all three of the platforms it offers, from a single dashboard.
4. Filtering: Although slightly limited in comparison to other similar platforms, Collabstr does offer the main filters you need such as age, location, and sex.
Price
Collabstr does offer a heavily limited free plan, but if you’re looking to use basically any of its features, you will need to purchase the pro plan. This plan comes at the cost of $299/month.
Collabstr Pros & Cons
Here’s a list of the best and the worst of Collabstr:
Pros
- Direct communications,
- User-friendly,
- No cost for signing up,
- Vetted influencers,
- The yearly contract option with %50 off.
Cons
- Limited influencer database, around 170k,
- Limited platform support, TikTok, Instagram, and YouTube,
- No in-depth analytics.
Collabstr Vs Influence.co
While both of these platforms offer a free plan and a paid one, Influence.co shows much less flexibility. Collabstr starts at $299, whereas Influence.co gives you only one option, and that option is $600/month.
3. Later
Later’s official description is a social media management tool, rather than an influencer marketing platform. However, Later does offer all the features an influencer marketing platform does.
Key Features
1. Discovery with similar influencers feature: You can look up the influencers you need with the typical filters. However, Later also offers a “Similar influencers” search option which is pretty self-explanatory.
2. Campaign tracking: Influencer marketing doesn’t stop at creating campaigns. Later gives you the opportunity to track your campaign, scale your content, and make changes as necessary.
3. Content syndication: Repurpose the content you like to post across various platforms with the help of Later.
4. Campaign analytics: Results and analytics are one of the most important parts of running any marketing campaign. Later helps you get the data you need for a better analysis.
Price
Later starts at $16.67/month, and scales to $133/month.
Later Pros & Cons
The list below gives you the most important good and bad things with Later.
Pros
- Intuitive and easy to use,
- 10M influencers,
- Innovative platform, first to come up with “link in bio”,
- Scheduling content,
- Affordable.
Cons
- No free plans,
- Unclear cancelling policy.
Later Vs Influence.co
Each platform is focused on different things, but at the end of the day, Later is more affordable with more features to offer.
4. Intellifluence
Intellifluence is a platform focused on search engine optimization. The company originally only worked on social SEO services but moved to a full-fledged influencer marketing platform to include more features for brands.
Key Features
1. Influencer discovery: The platform has a database of around 200k influencers you can search through and find a creator that works for you.
2. Campaign management: In addition to the normal tools for running campaigns, Intellifluence allows for bulk messaging influencers. This makes negotiations easier.
3. Reports and analytics: The platform offers analytics and reports to let you know if your campaigns have been successful, or if any changes are needed.
4. Centralized messaging system: Communicate with creators and influencers from inside the platform. This feature helps you avoid wasting time on different tabs for messaging your partners.
Price
Intellifluence offers a limited free plan, but the starter plan is $99/month.
Intellifluence Pros & Cons
Let’s take a look at the best and the worst of Intellifluence.
Pros
- Affordable,
- No need for long-term commitments,
- User-friendly dashboard.
Cons
- Inaccurate data, occasional fake influencers,
- Limited free plan,
- Limited influencer database.
Intellifluence Vs Influence.co
This platform has fewer influencers, but it’s more affordable and flexible with pricing. Intellifluence has a focus on communications and direct negotiations, which gives it an advantage over Influence.co.
5. Traackr
If data is your thing, then Traackr is the platform for you. One of the oldest names in the business, Traackr was one of the establishing forces of influencer marketing. However, some people do view their methods as outdated.
Key Features
1. Benchmark: Traackr allows you to easily compare your own business with competitors in terms of influencer marketing.
2. Influencer Analytics: If you want to make sure the influencer you’re working with has had no controversies in the past, Traackr provides the tools to vet each influencer individually.
3. CRM: Customer relationship management is important but tedious and time-consuming. Traackr can help you speed up this process.
Price
Starts at 20k/year.
Traackr Pros and Cons
As for what Traackr does well and what it needs to improve on, let’s start with the good:
Pros
- Data-based and accurate,
- Allows for multi-user accounts,
- Influencer vetting.
Cons
- Expensive,
- Only yearly contracts are available,
- Surcharge for benchmarking, on an already expensive plan,
- Free trials are based on specific cases.
Traackr Vs Influence.co
Just by taking a look at their websites, you can easily tell that one is designed for bigger businesses. Traackr costs more but has features that make it the better choice for a huge business such as multiple user possibility, and benchmark.
Since this guide aims to provide you with everything you need to know about Influence.co alternatives, check out this video for other alternatives to this influencer marketing platform:
FAQs
Does Influence.co have any free Features?
Yes. Influence.co has some free features including limited influencer lists, limited chats, influencer discovery (only 50 influencers per search), and minor filtering options such as demographic.
Are There Any Free Influencer Marketing Platforms?
Yes. While quite a few platforms offer free plans, like Influence.co and Collabstr, there is only one influencer marketing platform that’s truly free and that is Ainfluencer. Unlike competitors, Ainfluencer offers unlimited features for free.
Does Influence.co Have a Free Plan?
Yes, Influence.co offers a free plan. However, this plan is extremely limiting. It is likely that using this plan won’t give you the tools and features that you need at all.
Influence.co Alternatives: Conclusion
If you’re struggling with finding good Influence.co alternatives, then hopefully this list can end your search. From Collabstr to Traackr, there is a platform for businesses of any size. There are even ones like Ainfluencer that work for every business size!
