Archer Affiliates has been a notable name for connecting sellers with affiliates to drive sales. In this Archer Affiliates review, we’ll take a critical look at its features, pricing, services, pros, cons, and user experience.
Many are wondering how Archer Affiliates stacks up against famous platforms like Levanta and AlgoRift. I’ll help Amazon sellers and affiliates decide if this program is worth their time in 2025.
Archer Affiliates Review: What Is It?
Archer Affiliates is an Amazon affiliate marketing tool that connects Amazon sellers with affiliates, influencers, and publishers. The goal is to help sellers drive external traffic to their Amazon listings while offering affiliates commissions for promoting products.
Archer Affiliates Features
Let’s start our Archer Affiliates review by going through its features and seeing what it offers to users. Archer Affiliates offers several tools and services for both Amazon sellers and affiliates, but there are notable limitations:
| Feature | Description |
| Seller-Affiliate Connections | Connects affiliates with Amazon sellers, offering a variety of products like beauty, pet products, electronics |
| Customizable Commission Rates | Sellers set their own commission rates, with affiliates earning an average of 18% per sale, potentially up to 60% |
| Amazon Attribution Tracking | Tracks clicks, traffic, and sales using Amazon Attribution links, with data available through Archer portal and Amazon Advertising console |
| Promo Codes and Product Samples | Affiliates can request promo codes and free product samples from sellers to enhance promotional content |
| 14-Day Attribution Window | Affiliates earn commissions on any purchase from the promoted brand within 14 days of a click |
| User Dashboard | Sellers and affiliates can track metrics like clicks, conversions, and earnings in real time, with automated monthly payouts for affiliates |
| No Affiliate Approvals Needed | Affiliates can start promoting products immediately without waiting for individual seller approvals |
| Influencer-Focused Network | Connects sellers with over 2,500 vetted influencers and publishers, but this focus can limit its appeal for other types of affiliates |
| Product Category Filters | Affiliates can browse products by category (e.g., beauty, pets, electronics) to find items that align with their audience |
Archer Affiliates For Sellers
How it works:
- Setup Offers
- Signup and Connect: Connect your Amazon Advertising account.
- Import Catalog: Choose products to promote.
- Set Commissions: Set large commission offers to incentivize partnerships.
- Connect with Affiliates: Handle product samples and promo code requests from affiliates.
- Track Performance Metrics: All clicks, traffic, and sales are tracked via Amazon Attribution links. Also, all sales are eligible for the Amazon Brand referral bonus. You can access sales reports in your Amazon Advertising portal and Archer account.
Archer Affiliates For Affiliates
How it works:
- Discover Products: You will search and select from a diverse range of Amazon products that align with your audience’s interests.
- Connect with Brands: Connect with Amazon brands to access benefits like free product samples and exclusive promo codes.
- Create Your Archer Link: Use your Archer account to generate unique Archer links for the products you choose (Associate links alone are not eligible for Archer commissions.)
- Track Performance & Receive Payouts: Track the performance of your links using metrics and KPIs and receive your automated payout.
These features sound appealing on paper, but the heavy emphasis on social media influencers and the variability of commissions raise some concerns, which we’ll explore further in the pros and cons.
Pricing
Archer Affiliates program for creators operates on a commission-based model, which means there are no upfront costs for joining the platform. Affiliates can earn an average of 18% commission on sales generated through Archer. In other words:
- Affiliates: They earn an average commission of 18% on sales with potential for up to 60% generated through their promotions.
- Brands and Sellers: They do not pay a commission to Archer directly. Instead, they set commission rates to incentivize affiliates to promote their products. This means that brands and sellers pay the commission to affiliates, and this is how affiliates earn their commission.
This leads us to a question: If joining the program is free and neither brands nor affiliates pay anything to Archer Affiliates, how do they make money?
The answer to this question is not publicly disclosed on the Archer Affiliates website. Based on what users have said, Archer takes 3–5% of each affiliate sale as a platform fee. It’s not clear why it hasn’t disclosed this information on its website. Anyway, let’s move on to the next section and continue our Archer Affiliates review.
Archer Affiliates Review: Pros & Cons
This Archer Affiliates Review acknowledges a few strengths, though they come with significant caveats:
- Free to Join: No upfront fees make it accessible for both sellers and affiliates to get started.
- High Commission Potential: Affiliates can earn up to 60% commissions, averaging 18%, which is higher than Amazon Associates’ typical 3-5%.
- Accurate Tracking: Amazon Attribution links provide reliable tracking of clicks, traffic, and sales.
- Promo Tools for Affiliates: Access to promo codes and product samples can help affiliates create engaging content.
- Seller Control: Sellers can set their own commission rates and manage promo code or sample requests.
- No Monthly Fees: Sellers can list products and set commission rates without upfront costs.
- Commission-Based Model: Archer takes 3–5% of each affiliate sale as a platform fee.
- Affiliate Payments: Bi-monthly payouts with a $50 minimum threshold.
- Compared to Alternatives: Unlike Wayward, Levanta, or Awin, Archer’s commission-only structure makes it more affordable for small Amazon sellers.
Cons of the Archer Affiliates Program
- Variable Commissions: The 18% average commission rate isn’t guaranteed and depends on the seller, leading to inconsistent earnings for affiliates.
- Influencer-Centric Focus: The program heavily favors social media influencers, which limits its appeal for affiliates using other channels like blogs or email marketing.
- Lack of Transparency: There’s no clear minimum follower requirement, but success often requires a large, engaged audience, which can exclude smaller affiliates.
- Potential Costs for Sellers: Offering promo codes and samples can add up, and sellers new to affiliate marketing may struggle to set competitive commission rates without cutting into profits.
- Narrow Audience Fit: Affiliates need a specific audience (e.g., beauty or pet product enthusiasts) to succeed, limiting the program’s versatility.
- Limited Analytics: The dashboard provides basic metrics but lacks advanced analytics, making it harder for sellers to optimize campaigns or for affiliates to analyze their performance in depth.
- Slow Support Response: Some users report delays in resolving complex issues, especially for sellers new to the platform.
Overall, while Archer provides a risk-free start for sellers, its smaller affiliate network and basic analytics may limit scalability.
Best Archer Affiliates Alternative: AlgoRift
AlgoRift is a comprehensive affiliate marketing platform designed to help affiliates and sellers maximize their earnings and build strong partnerships. It offers a range of features that cater to both new and experienced marketers.
Unlike Archer, AlgoRift is designed for scalability and higher earnings with the following benefits:
- Higher Commissions: Earn up to 40% per sale, significantly surpassing Amazon’s 1-10% rates.
- Zero Monthly Fees: Enjoy a forever-free plan with tiered upgrades, unlike Archer.
- Advanced Tracking & AI Analytics: Benefit from real-time reporting and performance optimization.
- Faster Payouts: Receive payments more frequently than Archer’s bi-monthly schedule.
- Bigger Affiliate Network: Connect with over 100,000+ affiliates, ensuring wider reach and higher conversions.
Archer Affiliates vs. AlgoRift: Which Platform Is Better?
A key part of this Archer Affiliates review is comparing Archer Affiliates with AlgoRift, a newer platform that’s gaining traction for its modern, data-driven approach to affiliate marketing for Amazon sellers. Below is a detailed comparison table across a few aspects, highlighting why AlgoRift often comes out on top:
| Aspect | Archer Affiliates | AlgoRift |
| Entry Cost | Free to join for both sellers and affiliates. | Free plan available; paid plans start at $125/month (Professional) with a 5% commission share. |
| Commission Rates | Variable, averages 18%, up to 60% depending on the seller. | More consistent, averages 20%, with potential for more based on performance and partnerships. |
| Tracking Technology | Uses Amazon Attribution for tracking clicks and sales, with a 14-day window. | Advanced AI-driven tracking with Amazon Attribution integration, offering a 14-day window. |
| Affiliate Matching | Manual connections with 2,500+ vetted influencers, but no AI-driven recommendations. | AI-powered matching for smarter, faster connections between sellers and affiliates. |
| Flexibility | Heavily focused on social media influencers, less suitable for bloggers or email marketers. | Supports multiple channels (social media, blogs, email) with flexible campaign options. |
| Support | Responsive support, but complex issues can take time to resolve. | 24/7 support with dedicated account managers and faster resolution for all users. |
| Seller Benefits | No upfront costs, but limited analytics for optimizing campaigns. | No upfront costs on free plan, plus detailed analytics and AI insights to improve sales. |
If you want guaranteed growth in your Amazon Affiliate Program, AlgoRift is the best choice in the market right now.
Wrapping Up Archer Affiliates Review
And that’s our Archer Affiliates review. Overall, while this platform provides an easy and low-risk way for sellers to build their Amazon affiliate program, it falls short in network size, payout speed, and analytics. If you need higher commissions, better tracking, and a scalable affiliate program, Algorift is the superior alternative.
FAQs
Now let’s answer some frequently asked questions in the last section of our Archer Affiliates review:
Q1. Is Archer Affiliates Legit?
Yes, Archer Affiliates is a legitimate affiliate marketing platform that allows affiliates to promote a variety of products from Amazon sellers. It offers various tools and services to help affiliates maximize their earnings and track their performance. However, if you’re looking for high ticket affiliate programs, don’t miss this video:
Q2. What Types of Products Can I Promote Through the Archer Affiliates Program?
Affiliates can promote a wide range of products through the Archer Affiliates Program, including beauty products, pet products, electronics, and more. The platform allows affiliates to connect with various Amazon sellers, providing a diverse selection of items to promote.
Q3. How Are Commissions Tracked and Paid Out on Archer Affiliates?
Commissions on Archer Affiliates are tracked using Amazon Attribution links, and affiliates can monitor their performance through the Archer portal. Payments are made automatically on a monthly basis, ensuring affiliates receive their earnings promptly.
