IZEA is a popular influencer marketing platform providing tools for creators and brands. However, in the highly competitive world of influencer marketing, several alternative platforms offer benefits that might encourage users to turn to IZEA alternatives.
These alternatives are influencer marketing platforms like Ainfluencer, Grin, and Upfluence, which offer lower pricing, advanced filtering, a larger database, and comprehensive analytics tools that make them stand out!
In this blog post, we’ll dive deeper into the top 5 IZEA alternatives and examine their features, pricing, and how they beat IZEA. Let’s begin!
5 Best IZEA Alternatives to Try in 2025
We’ve chosen the following platforms based on their price, key features, and whether they offer free trials.
1. Ainfluencer
Let’s kick off the list of top IZEA alternatives with Ainfluencer, a 100% free, DIY, and end-to-end influencer marketplace that is the best option for small to mid-sized businesses looking for cost-effective solutions.
Ainfluencer has a database of over 1M Instagram and TikTok creators, and it’s growing fast – 10,000 new sign-ups every month.
Moreover, it allows influencers to reach out to around 30,000 paid campaigns globally and get their payments fast! Here are the main features Ainfluencer offers:
Key Features
- Smart, AI-powered Filtering: Discover a database of 1M+ influencers with over 20 AI-powered filters including demographics, size of influencers, engagement rate, etc.
- Create Unlimited Campaigns: Invite as many influencers as you want and create unlimited campaigns – at no cost.
- Track Past Collaborations: Monitor creators’ past collabs with other brands, and their reviews to choose the best influencers for your campaigns.
- Secure Payment: The Escrow payment system guarantees secure transactions between brands and creators, minimizing the risk of fraudulent activity.
- Built-in Chat Inbox: This end-to-end communication channel lets brands directly contact creators, discuss offers, make payments, and more.
- Rating & Review: This feature allows users to rate collaborations and leave reviews so that brands can make informed decisions.
Price
%100 free
Who Is Best For
Small to mid-level brands looking for a budget-friendly, DIY influencer marketplace.
Pros & Cons
Ainfluencer, like any platform, has its strengths and weaknesses.
Ainfluencer Pros
- It’s completely free. You can access all features at no cost, without signing a contract,
- It’s user-friendly and easy to set up,
- The ability to create unlimited campaigns and invite unlimited influencers for free,
- Provides AI-based filters, making influencer discovery more precise and faster,
- It’s a DIY platform, meaning brands can have more control over their campaigns,
- A rich database of micro-influencers who are crucial for smaller to mid-level brands,
- Offers mobile apps for Android and iOS users to get updated with new deals weekly,
- A database of 100% legit creators without any fake profiles.
Ainfluencer Cons
- It’s limited to Instagram and TikTok.
Ainfluencer Vs. IZEA
Ainfluencer offers a free alternative to IZEA’s $130/month starter plan. Both platforms provide essential features like influencer discovery and unlimited campaign creation.
However, Ainfluencer has a more user-friendly interface. This makes connecting with influencers easier than IZEA’s complex platform.
2. Grin
The next IZEA alternative is Grin which is best known for its advanced relationship management tools like gifting and CRMs.
With a database of around 37M creators, this software covers social media platforms like Instagram, TikTok, YouTube, Facebook, Pinterest, and Twitch.
Key Features
- Creator discovery by different filters, such as their location, language, or gender,
- Social listening tools to identify influencers who talk about your brand,
- Content management tool to store, search, and filter each piece of creator content in the platform,
- Reporting and analytics to monitor goals and KPIs from a single dashboard,
- Relationship management through integration with email, Slack, Shopify, WooCommerce, and more.
Price
$2.2K/Monthly
Free Trial
No
Who Is Best For
Larger brands.
Pros & Cons
Grin has both advantages and disadvantages that lead some users to look for Grin alternatives. Let’s explore them:
Grin Pros
- Comprehensive campaign and relationship management,
- Simple user interface,
- Detailed analytics and reporting.
Grin Cons
- Limited creator search,
- High pricing without offering free trials,
- Frequent technical issues,
- Unresponsive customer support.
Grin Vs. IZEA
While Grin may have a higher price compared to IZEA’s monthly plans, it offers a more robust solution for scalable influencer marketing.
Its intuitive interface, in-depth analytics, and streamlined campaign management tools make it a preferred choice for businesses of all sizes.
3. Upfluence
Upfluence is a leading influencer marketing platform with a wide range of features including e-commerce tools and affiliate management software.
It also offers a free influencer search tool to discover creators on Instagram, TikTok, X, YouTube, Twitch, and Pinterest.
Key Features
- Influencer discovery with AI filtering like engagement rates, audience size, demographics, audience fit, and more,
- Contact creators using pre-designed email templates and integrate your dashboard to email and Outlook,
- Google Chrome extension to access metrics about influencers on social media platforms,
- Content dashboard to gather posts, videos, and stories related to campaigns and export as PDFs.
Price
$478/Monthly
Free Trial
No
Who Is Best For
Small to mid-sized businesses.
Pros & Cons
Now that you know all about Upfluence features, let’s list the pros and cons that make users consider Upfluence alternatives:
Upfluence Pros
- Easy and adaptable user interface,
- Free Chrome extension to access influencer analytics,
- Advanced search filters.
Upfluence Cons
- High pricing and no free trials,
- Limited database of micro-influencers,
- Poor customer support.
Upfluence Vs. IZEA
Whether to choose between Upfluence and IZEA depends on your specific needs and budget. While IZEA offers a more budget-friendly option for smaller businesses, it may lack some of the advanced features necessary for effective influencer marketing.
If you prioritize robust analytics, CRM integrations, and a data-driven approach, Upfluence is likely the better choice.
Additionally, IZEA’s discovery tools are less comprehensive and that makes it harder to find targeted influencers on Instagram and other platforms.
4. Modash
One of the best IZEA alternatives is Modash which is best known for its massive database of 250M creators. Modash allows brands to find their ideal influencers across Instagram, YouTube, and TikTok.
Key Features
- Influencer discovery by searching through 250M+ influencers based on locations, follower range, engagement rate, etc.
- Detailed analytics of influencers’ audiences, content, and performances including fake followers rate, and reachability.
- Tracking Influencer campaigns through auto-collecting content from social media platforms and monitoring important metrics.
- Influencer management by organizing them based on their recruitment status.
Price
$299/Monthly
Free Trial
Yes, 14-day free trial.
Who Is Best For
Small to medium-sized businesses.
Pros & Cons
Here’s a list of Modash’s strengths and weaknesses:
Modash Pros
- A database of 250M+ creators,
- Automatically find content from influencers who mentioned the brand and create a content collection,
- Easy to use and onboard.
Modash Cons
- Limited social media platforms,
- Limitations with tracking content off-Instagram,
- Limited inbox and emailing functionalities.
Modash Vs. IZEA
Considering its massive database of over 250 million creators, Modash is a more accurate solution for influencer marketing on platforms like Instagram, TikTok, and YouTube compared to IZEA.
While it might be more expensive, Modash also offers more detailed analytics on creators, including a crucial metric like fake follower rate.
5. Influencity
Influencity is another popular alternative to IZEA with a database of over 200M creators across Instagram, TikTok, and YouTube, including 130M+ TikTok influencers.
That massive database along with valuable data on each creator is what sets Influencity apart from IZEA.
Key Features
- Influencer discovery by AI-powered search engine using 20+ filters including lookalike filters to find targeted creators,
- Influencer relationship management to contact and recruit creators, analyze their performance, and view audience metrics,
- Campaign management tool to create a customized database of top-performing creators,
- Campaign performance reports with customizable, visual analytics for measuring ROI.
Price
$168/Monthly
Free Trial
Yes, 7- Day free trial
Who Is Best For
Brands, agencies, and e-commerce businesses of all sizes.
Pros & Cons
Before we dive into the benefits of Influencity over IZEA, let’s take a look at its advantages and downsides:
Influencity Pros
- Affordable pricing,
- Vast database of 200M+ creators,
- User-friendly and easy-to-navigate interface,
- Comprehensive data and detailed statistics,
- Supportive customer service.
Influencity Cons
- Reports take a long time to load,
- Limitation on the number of profiles to analyze,
- The lack of ability to search on two platforms at the same time,
- Vague canceling policy.
Influencity Vs. IZEA
IZEA’s influencer database is more limited, with 3.9 million creators compared to Influencity’s pool which contains 200M+ profiles.
This makes Influencity a more reliable option, especially for Instagram influencer marketing, where its creators’ database is roughly 50 times larger than IZEA’s.
Additionally, like other platforms on this list, IZEA falls short in filtering and analytics features.
FAQs
Now, it’s time to answer a few FAQs about IZEA alternatives:
1. Is IZEA Free?
No, while IZEA offers a 10-day free trial, it has two different plans: IZEA Flex starting at $130 per month, and full-service influencer marketing plans which cost $100K annually.
2. What Are Free IZEA Alternatives?
Among the top 5 alternatives to IZEA, Ainfluencer is the only 100% free platform. It offers a DIY marketplace that enables brands to create unlimited campaigns and invite unlimited influencers on Instagram and TikTok at no cost.
3. Why Do Users Consider IZEA Alternatives?
Although IZEA is a popular influencer marketing platform, the following limitations drive users to seek alternatives:
- Limited Search Filters: While IZEA offers discovery tools, some users report that its search capabilities aren’t as precise as competitors like Modash or Upfluence,
- Complex User Interface: IZEA has a less intuitive user interface compared to platforms like Ainfluencer,
- Limited Integrations: This tool also offers fewer integrations than platforms like Upfluence which integrates with Gmail, Outlook, Shopify, WooCommerce, and more.
Conclusion
We’ve explored the best IZEA alternatives, which can offer lower pricing, larger databases, and advanced filtering and analytics tools.
The best choice among these 5 platforms depends on your business goals, budget, and specific needs.
For example, if you’re a small or mid-sized business, more affordable solutions like Ainfluencer and Influencity can provide essential features.