TikTok’s popularity is growing daily because its engaging, short-form videos are more appealing to users. But like any other social media platform, your channel won’t work if you don’t have followers. So, how to get followers on TikTok?
Boosting TikTok followers can also help you make money on TikTok. Therefore, whether you are a creator or a business that wants to collect more fans on the platform, you need to follow these tips and tricks.
So, take a snack, and let’s start this journey together.
Importance of Knowing How to Get Followers on TikTok
We’re sure there is no need to explain the reasons why you need to get more followers on TikTok. Well, it’s just a reminder that getting followers will have the following benefits for you:
- Credibility and Authority: Having a sizable following can help you come out as a more credible account. It helps you become an expert in your niche by indicating to new visitors that your content is worthwhile and deserving of their attention.
- Better Visibility and Reach: When you have more followers, TikTok is more likely to show your videos to more people. Gaining recognition for your brand and increasing your impact depends on this visibility, and learning how to gain followers on TikTok.
- Higher Probability for Virality: Having an active TikTok community increases your chances of going viral. If your followers watch, comment, and share your posts, the TikTok algorithm will show your content to more people.
- Data and Insights: More followers lead to more precise analytics and data. By understanding your audience’s demographics, behaviors, and preferences, you can create your content strategy more effectively. This personalization will boost engagement and foster further growth.
Now that you are aware of the importance of having more followers, let’s see how to get followers on TikTok.
Top 15 Tips on How to Get Followers on TikTok
In this part, you will learn how to get more followers on TikTok by using the best tips available on the Internet. So let’s start.
1. Know Your Audience
The first step to getting more TikTok followers is recognizing your audience. Focus on a specific niche that aligns with your interests or expertise, such as fitness, cooking, comedy, or fashion. This helps you target an audience that’s genuinely interested in your content.
- Research Your Audience: Use TikTok’s analytics (available for Pro accounts) to understand your audience’s demographics, interests, and active hours.
- Create Relatable Content: Make videos that match what your audience likes, the problems they face, or what they want to achieve.
Pro Tip: Study trending creators in your niche to see what works, but add your unique spin to stand out. Additionally, TikTok marketing agencies can help you in this step.
2. Create Engaging Content
Your content is the heart of your TikTok strategy. Creating engaging, creative, and fun content is the key to getting a lot of followers on TikTok.
However, if you know your audience well (based on the previous step), you will know what they like the most. So, you can create better content to catch their attention.
Here are some tips on this subject:
- Hook Within 3 Seconds: Start videos with an attention-grabbing line, question, or visual to keep viewers watching.
- Keep It Short and Sweet: Aim for 15-30 second videos, as shorter content tends to perform better.
- Use High-Quality Visuals: Film in good lighting, use clear audio, and edit with TikTok’s built-in tools or any good AI video generator.
Pro Tip: Experiment with different formats (e.g., tutorials, behind-the-scenes, or reaction videos) to see what resonates most with your audience.
3. Use Hashtags Wisely
People who aren’t following you can find your content when you use the appropriate hashtags. If you’ve spent any time at all on TikTok, you’ve undoubtedly seen the hashtags #ForYouPage or #FYP. This hashtag had more than 55.4T views until January 2025.
However, you shouldn’t just stick to broad hashtags like #FYP, as they can get lost in a sea of content. Pair them with niche hashtags for better targeting.
Here are some overall tips about using hashtags to gain more followers on TikTok:
- Use location-based hashtags if possible.
- Combine broad hashtags (e.g., #FYP, #ForYou) with niche-specific ones (e.g., #FitnessMotivation, #VeganRecipes).
- Aim for 3-5 hashtags per post.
- Keep hashtags relevant.
- Follow trending hashtags.
- Create a hashtag challenge.
4. Be Consistent
It’s crucial to understand that posting new videos regularly keeps your audience interested and is also a great way to test different sounds, themes, topics, and hashtags. Posting frequently can even increase the likelihood that potential followers will find your videos through their own personal content preferences and engagement, which is important if you want your brand to be special.
5. Use Storytelling
If you are wondering how to get 1000 followers on TikTok, well, try storytelling. People adore stories! On TikTok, storytelling is essential because it fosters audience trust and enhances the memorable quality of your videos. Make films that project a friendly, approachable image in order to produce content that engages viewers with a narrative or an emotional appeal.
6. Engage With Your Audience
It is important to engage your audience by replying to their comments. It’s crucial to invest some time in knowing your audience and making a better connection with them. It can inspire people to follow you and demonstrate your appreciation for their support.
You may wonder how to find TikTok trends. Here are some tips:Engaging with your community and connecting with the correct audience may be achieved by little acts like:
- leaving comments on videos,
- responding to posts,
- and following relevant creators and influencers.
7. Participate in Trends
One of the easiest answers to how to get followers on TikTok is to follow the trends. TikTok relies heavily on trends, which come and go frequently but stick around once they do. Your video’s visibility on TikTok’s main feed and recommendation algorithm, the For You page (FYP), can be greatly expanded by taking part in trending challenges or utilizing popular pieces of music on TikTok.
You may wonder how to find TikTok trends. Here are some tips:
- TikTok’s Discover Page
- TikTok Creative Center (Trend Discovery)
- Trending Now Widget
- For You Page (FYP)
- Search Bar and Trending Searches
- Third-Party Apps
8. Collaborate With Other TikTok Creators
By working together and doing cross-promotion with other content producers, you can reach twice as many people with a single video. However, it’s more than simply statistics; it’s also about making a new community.
- A ‘stitch’ enables you to cut and combine scenes from another creator’s video into your own.
- A ‘duet’ lets you collaborate on a video project side by side. Engaging with other creators and their audiences is made easy with the help of these features.
However, that’s not the only option you have when it comes to collaborating with other creators.
Use an Influencer Marketing Platform Like Ainfluencer
This is where tools like Ainfluencer will help you a lot.
Assume you have a TikTok Business account and would like to promote your brand and products with the help of influencers in your niche, for example food influencers.
The best way to find the perfect match for your business is using an influencer marketing platform that allows you to search for TikTok influencers based on categories, location, gender, language, and more factors.
Ainfluencer also provides you with an end-to-end chat feature that keeps your discussions safe. You also have no limits on how many influencers you can invite and get in touch with. It’s all free! Join Ainfluencer for free and check out all its features.
9. Use Closed Captions
Although closed captions may seem like a little detail, they have the power to drastically alter how people view your TikTok videos. They not only improve your content’s accessibility for a whole new community of deaf people, but they also improve search engine optimization and boost audience involvement. Make sure to use this feature to have a chance of getting followers from 1.5 billion people who are affected by hearing loss.
10. Understand TikTok Algorithm
As mentioned earlier, the important thing that can help you get more TikTok followers is getting your content into their hands. It means, apart from the quality of your content, which can affect how your followers react to it, knowing how TikTok algorithm works is also essential.
In general, you should concentrate on producing high-quality, audience-relevant TikTok-native content to attract more followers to you.
11. Promote Your Videos on Other Platforms
You have to use every resource at your disposal if you truly want to grow your fan base.
Just imagine how much impact you can have if you share your videos on your podcast, personal website, and Instagram. TikTok and Instagram can help each other to grow your account.
Here are some tips that can help you promote your TikTok account on other platforms:
- Post your TikTok videos or teasers on Instagram Stories with a link to your TikTok profile.
- Embed your TikTok video into your website or anyother platform possible.
- Add your TikTok link into your X bio. You can also use a link-in-bio tool like brandID to collect all your important links in one place and add that short link to your social media bio.
- Use Instagram DM outreach to let your followers know you are now active on TikTok, too.
12 Optimize Your Profile
This one may seem odd to you, but your TikTok profile is the first impression potential followers get. Make it count:
- Choose a Memorable Username: Pick a username that’s easy to remember, reflects your brand, or aligns with your niche (e.g., @FitnessGuru or @DIYQueen).
- Add a Clear Profile Picture: Use a high-quality image or logo that represents you or your content.
- Write a Compelling Bio: Keep it concise (150 characters or less) and include keywords about your niche, a call-to-action (e.g., “Follow for daily tips!”), and emojis for visual appeal.
- Link to Other Platforms: If applicable, add a link to your website, YouTube, or Instagram to drive cross-platform traffic.
- Use a Strong Call-to-Action: Encourage visitors to hit “follow” by including actionable phrases like “Follow for daily tips!” “See new skits every week—join the fun!”
Pro Tip: Use a consistent username across platforms to make it easier for fans to find you.
13. Publish Your Content at The Right Time
Unbelievably, timing can have a significant impact on how well your video performs. When you post your TikTok videos, you can expand your viewership and boost the likelihood that it will become viral.
Posting your video at the hours when people and your audience are awake and active on TikTok can help it reach as many people as possible. This time can change based on the country you are in, but keep in mind that middays are generally the best time to post your videos.
14. Concentrate on What Works Best for You
TikTok analytics can help you to know which kind of videos work the best for you and how much they generate engagement and bring on followers.
You may get a sense of what might be trending or becoming viral by seeing the videos that have had the most views in the past week. Additionally, you can observe how and where people are accessing your content—through visits to your profile, the FYP, etc.
So, always pay attention to your audience statistics, growth, reach, analytics, and other metrics to make sure your TikTok approach is working. Make an effort to replicate popular material and learn to accept the fact that some video ideas won’t work out the way you had planned.
15. Pick the Right Length for Your Videos
Videos on TikTok can range from 15 seconds to three minutes, but how long should your content be? Longer videos offer the opportunity to get deeper into a subject, even though shorter ones are easier to watch. Finding the sweet spot that works for both you and your audience is the secret.
TikTok’s main product is short videos, lasting between 15 and 30 seconds. They’re ideal for short, catchy content because they’re quick to view and interact with. This is the format to use if you want to grab attention quickly or if you’re just starting your journey and wondering how to get followers on TikTok.
Conclusion
After learning how to get followers on TikTok, you will see how easy you can improve your presence on the platform and get more people to like you. It needs time and consistency. So, don’t be in rush. Can check out the social media branch of Ainfluencer to learn more tips and tricks.
FAQs
Now that we have gone through some of the best tips on how to get more followers on TikTok, it is time to answer some of the most common questions on the Internet about this subject:
1. How Many Followers on TikTok to Get Verified?
To receive a TikTok verification badge, you don’t need to have a certain amount of followers. According to TikTok’s own statement, account verification is not based on followers or likes. Rather, accounts that are noteworthy, authentic, active, and one-of-a-kind are easily verified.
2. How Many Followers to Get Paid on TikTok?
For getting paid for your TikTok account you need to have at least 10,000 followers. You also need to have 100,000 video views in the last 30 days in order to earn money straight from TikTok. In other words, it is not only the question of how much followers on TikTok to get paid, but what other criteria are necessary to make some money with your account.
3. Why Am I Not Getting Followers on TikTok?
If you are struggling to get TikTok followers, make sure to create engaging content that speaks to your target audience. You also need to use relevant hashtags and captions to make your material easier to find. Ignoring these important details could be the reason that your TikTok isn’t getting more views.
4. Do I Need to Buy Followers to Grow on TikTok?
No, buying followers is not recommended. Fake followers don’t engage with your content, which can hurt your visibility on the FYP. Focus on organic growth through quality content and engagement for a loyal, active audience.
5. How Long Does It Take to Grow a TikTok Following?
The time it takes to grow a following varies based on consistency, content quality, and algorithm luck. Some creators see rapid growth within weeks by going viral, while others may take months to reach 1,000 followers. Posting 3-5 times per week and engaging with trends can accelerate growth.
