Turn Up The Instagram Heat

Grab the exceptional offers and boost your Instagram account!

I'm in!

How to Sell On Instagram DM? 7 Fast Steps

Like most people all over the world, you might dedicate a considerable amount of your time to scrolling down on Instagram. If you are a business person, you have to spend even more hours on this platform just to establish your business and be recognized among people.

There are some ways to scream and say, “Hey, I’m here. Don’t ignore me and my business.” One, is sending DMs and introducing yourself to people who might have a liking for the type of business you’re working in.

In this article, we will discuss the basic steps on how to sell on Instagram DM and provide examples of formulaic sales scripts that can be used for different purposes. We will also introduce you to a tool called DMpro that automates the process of direct messaging many users at once, saving time and effort. So, let’s get started.

 Reach a large number of new customers using this DM service.

What Is a DM on Instagram?

The DM feature of Instagram offers you the chance to contact followers and your target audience. You can talk to them in person and reassure them that you care about their needs and opinions.

You may also talk about your business and introduce your line of work in direct messages. It’s an easy way of advertising and selling your service or product online. 

Whether you’re new or experienced in the type of activity you’re doing, or even if you have a lot of followers or a few, DMing can expose your business to more people and promote your status.

Besides, People can buy from you without referring to any external link or website when you reach them through DM. 

With more than 700 million active users, you can’t afford not to try it out. If you’re curious about how Instagram DMs are different from regular messages, why people prefer DM over inbox or even what role the “Follow” button plays in DM marketing then please keep reading.

What Is Instagram DM Marketing?

Instagram DM marketing is undoubtedly becoming a powerful tool for companies, brands, and bloggers. Businesses use Instagram DM to offer daily deals, exclusive sales, free items, coupons and so much more.

Now let’s imagine you own a business account on Instagram and want to sell your products. Of course, there are some ways to make purchasing a simpler process. One is inserting a link in your bio in order to direct your customers to buy from your online store. 

The second is a call-to-action in your posts or stories, asking people to refer to the direct message to talk to the admin(s) and purchase your product.

However, you’d better know some tips on when and how to sell on Instagram DM. We’ll be discussing Instagram DMing in detail in the following sections. But for now, we talk over business inquiries in the next part.

Business Inquiry on Instagram DM

First of all, let’s check out the business inquiries meaning. Business inquiry is a question or a set of questions, obviously, about business. It is usually a formal request from the company we want to purchase something from or gather data about. 

These questions can be about the pricing, services, discounts, free trials or samples, and so many other things related to that business. So, if you have any questions in mind, don’t hesitate to DM for inquiries. 

DM for Purchase Inquiries

As long as you do your job well in the call-to-action process, people come to you and ask questions about your product or service. But, they may have some unanswered issues in mind before buying anything from you or offering cooperation. Here is where business bonds and communication threads are shaped.

Whether you are in charge of a business and want to cooperate with another company or you are the receiver of such business inquiries, you need to know what to say or how to respond.

Well, if you’re the one sending a business inquiry to a similar company to form a collaboration: 

  • keep your inquiry short and to the point.
  • Try to convince your addressee that you have the authority in the same work line and they can trust you.
  • Make your identity clear and ask directly what your purpose is

However, once you receive a DM for purchase inquiries, you’d better be careful how you answer it. The user behind that account is most probably eager to buy from you. They just want to know what’s going on in your business and check how reliable you are. So, be smart and look professional when responding.

When your audiences grow day by day, answering such DMs can become a nightmare for you.

There are a number of questions that are frequently asked by people. What you can do to save your time is to write down these questions and provide reasonable replies beforehand.

Therefore, you can send these responses immediately once they start asking you.

Use the mass DM service of DMPro and let it do the work for you. 

How to Sell on Instagram DM?

There are some basic rules on how to sell on Instagram DM. By simply learning these rules, you’ll have an excellent opportunity to promote your business much quicker.

If you know how and who to target, you are halfway there. But let’s see what else we can do.

1. Present Your Brand/ Field of Activity Professionally

The first thing you need to do is create acceptable content to attract attention, Look professional and avoid posting unrelated, low-quality images or offering poor services and products.

2. Be Open to Clients’ Ideas When You Talk to Them

DMing is not only for advertising and introducing your business but also for making a bond between you and your customers. Your audience must feel free to exchange their opinions with you, whether in DMs or comments. This way, you can buy their attention and loyalty for yourself.

Making a bond with your customers using DMs

3. Try to Express the Value of What You Do

Attention!  don’t overdose in talking with your target audience, and don’t try to shout that you are unique and different, for God’s sake! 🙂

Show the value of your work by producing good content rather than exaggerating.

4. Don’t DM people out of Nowhere

Pre-interaction with followers is vital to some extent. When someone DMs you while they’re not following and have no particular interaction with you, their message goes to ‘Requests’ part in DM messages. You might ignore them easily or do not pay attention to their messages at all in the first place.

So begin to interact with your followers before sending any direct messages. This interaction can be commenting, liking their post, and so on. Wait until they react to your comment, follow request or anything else that can be counted as engagement.

In general, DM someone who is interested in the type of activity you do. You might find that person interested in your work by checking their followings and discovering their field of interest.

But isn’t it so time-consuming to check every account you want to target and DM them? DMpro  is an Instagram DM service which makes this task easy for you by sending bulk, automated DMs to your target audience. You don’t need many hours to just sit, write, and send DMs to people anymore. 

 Sign up on DMpro and handle selling your products or services more efficiently from now on.

5. Direct Your Customers to Your DM to Purchase Your Product/Service

Your feed must display a collection of your work. Provided that you don’t have a website or any platform to direct your followers to, you can kindly ask your audience to make their purchase in the direct message.

If your business account has less than 10k followers, you can not add any links in your stories for users to swipe up. So, you have to make another channel for your followers to buy from you. The best and easiest way would be a call-to-action in your posts or stories and in bio to your DM in order to purchase your product or service.

6. Ask Questions in Your Stories and Encourage Your Followers

Since your reply to polls and questions appears in the DM, using this feature of Instagram would be an excellent way to communicate with your clients. After answering the questions, you can talk to them much more.

These questions could be related to the type of business you’re involved in or could be just some simple entertaining questions.

Polls can also be an excellent way to know about your users’ tastes and use them to your benefit to create new content.

7. Add Some Users to Your Close Friends in Stories

You can credit the ones who engage most on your page. Users who answer polls and questions in your DM could be the chosen ones. Add these people to your close friends and reward them with discounts on your products or services.

Instagram DM Sales Script Examples

Before taking a look at some examples, let’s see what the Instagram DM sales script is and why we should use it.

Imagine you have around 20k followers and want to offer them a service in their DM or contact them for any reason. Is it possible to write a message in each of these Users’ DMs and talk to them in person? Considering you have the patience to do so, do you really think it is doable in the long term? 

I suppose you must not sleep, eat, or do any other activities just to be able to message every follower. And at last, you’ll see there are still more, and more of them left to talk to and persuade to take action and buy something. Right?

So, what is the solution to this issue?

Well, good news. You can make some samples as sales scripts and send them all together. You just need to learn how to mass DM on Instagram by DM apps and quicken this process.

To avoid repetition, you can create two samples and let DMPro fill in the blanks. You may also use some alternatives for some of the words. This way, Instagram doesn’t recognize you as a spammer. Now let’s see a present message and two examples:

{Hello l Hi} @username  

We are {so happy l super excited} to share with you our {newest l most recent} product. With your first purchase, {get 10% off l receive 10% discount}. 

1. Hello Jackmcflll

We are so happy to share with you our newest product. With your first purchase, get 10% off.

2. Hi Emilyprrrr

We are super excited to share with you our most recent product. With your first purchase, receive a 10% discount.

For a step-by-step guide on using DMpro, read how to generate sales using Instagram bulk DM tool. Now let’s see why you should write these scripts in the first place.

What Are the Benefits of Using DM Sales Scripts?

The positive aspect of sending DM sales scripts is that you save your time and dedicate your time to other activities that can improve the quality of your content.

Also, you never forget any points to ask or announce when you have a pre-prepared script, and you can refine it over time.

How to Create Best DM Sales Scripts?

You must keep in mind that people may ignore your DM if you do not know what to write in your message. Therefore, remember to:

Introduce Yourself

Your audiences need to know who you are and what you do. So, go with the introduction at first.

Write Your Purpose Shortly

We all get bored reading a long text, especially when we know it’s an advertising message. So, don’t make your point long and tiring. Go with short lines and a few words to convey your purpose. 

Choose Your Words Wisely

As you are supposed to write short sentences, you should make a good first impression with those few words as well. Here, you may use facts and figures and promote your business.

Know Your Target Audience

The type of language you use is so important. Gather info about your audience and use the right words that might attract their attention. How? Join their company and communities and see how they communicate.

Know Your Purpose

Before writing your sales scripts, ask yourself, “What do I want to achieve by sending this DM?”

Is your purpose selling a product, getting more views on your Youtube channel, or setting an appointment? So, decide on your goal, then write your DM. 

Not to Send Cliche Messages to Every User

Try to personalize your DMs. Don’t send the same message to EVERY person on your page. Acknowledge their interests and prepare multiple scripts for users of different tastes.

Predict What They Might Ask You Afterwards

After sending bulk DMs, your audience might have some questions regarding what you have sent them. Some of these questions are frequently asked by clients. You can make a set of scripts for these FAQs and make answering much simpler by providing quick answers.

End the Conversation with Reaching the Desired Purpose

You have a purpose when sending DMs, don’t you? Whether you want to sell something, set an appointment, introduce your business, or whatever else, make sure you have reached the desired purpose and ended the conversation appropriately. You may include a question at the end to continue the conversation and motivate your audience to buy from you or be active on your page.

Use an Appropriate App to Manage Scripts

You can provide quick answers or text messages using a DM app to send bulk DMs. You may also edit the sales scripts for the whole team of your admins in the app (if you have got a team, of course)

The best way to do so is to get help from Instagram automated direct messengers to handle sending and answering these DMs.

DMpro: The Best DM App for Creating Sales Scripts & Mass DM

You might have noticed you can’t bulk DM on your own:)

You need to prepare your scripts and assign them to a DM app to do this task for you. But, wait. Some apps can ruin all your efforts. Instagram considers you a bot and deletes your account if you send the same message to everyone.

So, be careful which company or app you assign this task to. Here you can check the best DM apps to manage your DMs and send your sales scripts to as many people as you like. We suggest DMpro, the safest DMing app you can wish for. Here you can check some of DMpro’s features:

  • Powerful Targeting
  • Flexible Messaging
  • Dm to Email & Vice Versa
  • Desktop Inbox
  • DM Auto Response
  • DM via Multiple IGs

So, why hesitate? Grow your business by signing up on DMpro and start your journey in the world of Instagram DM marketing.

Conclusion

How to sell on Instagram DM in 2022? Many online business owners have found that Instagram DM is an effective way to sell. But with so much to do in their day-to-day lives, some entrepreneurs are looking for ways to maximize their efficiency and sell without spending too much time away from the other responsibilities they have.

If you’re working on Instagram, you ought to have a good strategy to attract clients. What better than advertising in DMs to gain followers and promote your business? DMpro provides an upgraded solution to help people sell more on Instagram DM. Just simply  Sign up free and enjoy your business growth.