ManyChat and four alternatives compared by the unit they bill for, their free tier, and where paid plans start

ManyChat Alternatives: What to Compare Before You Switch

Most searches for a ManyChat alternative start with the bill rather than a missing feature. ManyChat moved to a new pricing model on 2 March 2026, and the Free plan that many creators relied on now includes up to 25 active contacts a month.

That is a good reason to compare, and a poor reason to switch blindly. ManyChat still does things the alternatives do not – most notably Meta’s Follow to DM beta – and the tools below count usage in different ways, so the cheapest price on a pricing page is not necessarily the cheapest bill.

This compares four alternatives on what they actually charge for, using only what each company publishes about itself, and lists what you would give up by leaving. It sits inside the broader question of using DMs as a marketing channel.

Key Takeaways

Key Takeaways
ManyChat Free now includes up to 25 active contacts a month, two channels and four live automations.
WhatsApp is not available on ManyChat’s Free plan; paid plans start at $14 a month, billed annually.
Compare the unit each tool bills by – active contacts, conversations or seats – before comparing prices.
Follow to DM is a Meta-gated beta ManyChat offers; none of the alternatives here lists it.
Nothing imports between tools, so plan to rebuild your automations when you move.

Why People Are Looking for an Alternative in 2026

The trigger is usually the new pricing model. ManyChat’s help centre says it was introduced on 2 March 2026 and that all Free accounts have already moved to it. The Free plan is $0 and includes up to 25 active contacts a month, one user, up to two channels chosen from Instagram, TikTok, Messenger and Telegram, and up to four live automations. WhatsApp, SMS and email are not available on it, and the first message to a contact carries a Powered by Manychat note.

Paid plans on ManyChat’s pricing page run from Essential at $14 a month to Advanced at $139 a month, each quoted billed annually, with a set number of active contacts included and a per-contact charge beyond it. Prices exclude tax and depend on the billing country.

For a creator whose audience talks to them in bursts – a viral reel, a giveaway – an active-contact allowance can be used up quickly. That is the practical reason the comparison is worth doing, rather than any claim that ManyChat has got worse.

ManyChat and four alternatives compared by the unit they bill for, their free tier, and where paid plans start
Figures as published on each vendor’s own pricing page on 13 September 2026. Check before buying.

What ManyChat Still Does Better

A fair comparison starts with what you would lose. The largest item is Follow to DM: ManyChat’s help article describes it as a beta that sends a message to someone when they follow your Instagram account. Eligibility is decided by Meta rather than ManyChat and reviewed weekly; it triggers once per follower, Meta allows one such message per person per week, and the follower has to tap a button before the conversation window opens.

It is also broad. ManyChat connects Instagram, TikTok, WhatsApp, Messenger, Telegram, SMS and email, and describes itself as an official Meta-approved partner. Its template library and the amount of tutorial material around it mean most problems have a written answer somewhere.

If your growth depends on greeting new followers automatically, that one feature may outweigh any saving elsewhere – none of the alternatives compared here lists it on the pages we checked.

ManyChat and Four Alternatives at a Glance

The Billed by column matters more than the price column. It decides how your bill grows.

ToolFree tierPaid starts atBilled by
ManyChat25 active contacts a month, 2 channels, 4 automations$14/mo, billed annuallyActive contacts per month
DMpro250 conversations a month, all six channels$15/mo annually, $19 monthlyConversations per month
inro100 active contacts a month, 3 automationsFrom EUR 12.99 a monthContacts activated per month
ChatfuelChatfuel Light, free$49 a month (AI PRO)Plan, with usage limits
respond.ioFree trial$79/mo, billed yearlyPlan and team inboxes
As listed on each vendor’s own page on 13 September 2026. Tax, currency and region can change the figure you pay.

The Four Alternatives, Described by What They Publish

DMpro. Its pricing page bills by conversations, meaning one thread with one person in a billing month, so twenty messages with the same follower count once. The Free plan includes 250 conversations a month across Instagram, TikTok, Facebook and Messenger, WhatsApp, Telegram and LinkedIn, with unlimited automations. Pro is $19 a month, or $15 billed annually, and includes 1,000 conversations with unlimited team seats.

inro. Instagram-focused. Its pricing page lists a Free plan with 100 active contacts a month and three active automations, and a Pro plan from EUR 12.99 a month that scales with the contacts you activate, with up to ten team members.

Chatfuel. Chatfuel’s pricing offers a free Chatfuel Light plan covering Instagram, Facebook and WhatsApp automations with a shared inbox and flow builder, and an AI PRO plan at $49 a month that adds an AI sales manager, knowledge base and lead-qualification funnels. It notes that usage limits apply.

respond.io. Built for teams. Its Instagram integration handles DMs, comments and ad enquiries in a shared team inbox, with auto-replies, AI agents and CRM sync to tools such as HubSpot and Salesforce. Plans start at $79 a month billed yearly. For a wider view of the category, our comparison of DM apps covers tools beyond these four.

Active Contacts, Conversations, Seats: Why the Unit Matters Most

ManyChat counts an active contact as a real person you interact with during a monthly billing period, however many messages you exchange. DMpro counts a conversation as one thread with one person in a billing month. Those are close to the same unit, so the honest comparison between them is about how much each plan includes and what else it restricts, not about a fundamentally different way of charging.

On those terms the differences are concrete. ManyChat’s Pro plan includes 2,500 active contacts and three users; DMpro’s Pro includes 1,000 conversations with unlimited seats and all six channels. Which is cheaper depends on whether your constraint is audience volume or team size and channels.

respond.io and Chatfuel sit closer to seat- and plan-based pricing, which suits a support team with steady volume more than a creator with spikes. The test that settles it: estimate how many distinct people message you in a heavy month, then price that number on each page rather than the headline figure.

Five things to check before leaving ManyChat, including Follow to DM, live automations and annual billing
The cost of switching is mostly rebuild time and one feature that does not travel.

Switching Without Losing Momentum

Nothing moves automatically between these tools, so the work is planning rather than clicking.

1

List every live automation

Write down each trigger, keyword and message. That list becomes the rebuild plan, and it usually shows several automations nobody uses any more.

2

Check whether you rely on Follow to DM

If new-follower greetings drive sign-ups, confirm the alternative can replace them before cancelling. None of the four here lists that trigger.

3

Time it to the billing cycle

ManyChat’s help centre notes that annual subscribers wait until the term ends before switching to monthly billing, so plan the move around renewal.

4

Rebuild comment triggers first

Comment-driven automations usually carry the most traffic. The Meta rules they run under are the same on every tool – see our guide to comment-to-DM automation.

5

Run both side by side for a week

Keep the old automations live while testing the new ones on a single post, then switch the rest once replies are arriving correctly.

Which Alternative Fits Which Situation

A starting point, not a verdict – every vendor offers a free plan or trial to test against your own traffic.

If your situation isLook first atWhy
Instagram lead generation on a small budgetinro or DMproFree tiers of 100 contacts and 250 conversations
Several channels, including TikTok and LinkedInDMproAll six channels on every plan
A support team with a CRMrespond.ioShared team inbox and CRM sync
An AI sales assistant across Meta appsChatfuelAI PRO with knowledge base and funnels
You depend on greeting new followersStay on ManyChat for nowFollow to DM does not come with you
WhatsApp-heavy? It is excluded from ManyChat’s Free plan, so compare the WhatsApp terms on each tool’s paid plans.

If WhatsApp is the main reason you are looking, the rules that govern every WhatsApp tool are the same, and our guide to WhatsApp automation explains what any of them can and cannot do there.

Questions to Ask Any Tool Before You Move

A few questions separate a sound choice from an expensive one, whichever tool you are considering.

Does it use Meta’s official API? Anything that automates the Instagram app instead puts the account at risk, and the official API sets the same limits for everyone – explained in our guide to what the Instagram API permits. What exactly counts toward the bill, and what happens when you exceed it: extra charges, or automations stopping? How many seats and channels are included on the plan you would actually buy?

And before paying for anything, check whether you need a tool at all. Instagram’s own instant reply, away message, FAQs and keyword replies cover a surprising amount, as our guide to Instagram’s built-in auto replies sets out. A paid tool earns its place when you need replies to what people actually say, several channels in one inbox, or a team working together.

Where DMpro Fits, Honestly

DMpro is one of the four alternatives above, so read this section with that in mind. It suits accounts that talk across several channels and want a team in one inbox without per-seat charges: the Free plan covers 250 conversations a month on all six channels, and Pro adds 1,000 conversations with unlimited seats.

It does not offer Meta’s Follow to DM beta. If greeting new followers automatically is central to how you grow, that is a real reason to stay with ManyChat, and we would rather say so here than have you find out after switching.

DMpro Features
  • Billed by conversations – one thread with one person per month
  • All six channels on every plan, including the free one
  • Unlimited team seats on Pro
  • Automations described in plain English instead of built node by node
  • Shared inbox with assignments on Pro
DMpro Pros
  • A generous free tier to test against real traffic
  • No per-seat charges as a team grows
  • Instagram, TikTok, LinkedIn and WhatsApp in one place
DMpro Cons
  • No Follow to DM trigger – Meta’s beta is offered through ManyChat

Conclusion

ManyChat’s 2026 pricing counts active contacts, includes up to 25 on the Free plan, and leaves WhatsApp off it. That is a fair reason to compare – and ManyChat remains strong, particularly for anyone relying on Meta’s Follow to DM beta.

Among the alternatives, the unit each one bills by matters more than its headline price. DMpro counts conversations with a larger free tier and unlimited seats on Pro; inro counts activated contacts and focuses on Instagram; Chatfuel and respond.io lean towards AI assistants and support teams.

Estimate how many people message you in a heavy month, price that on each page, list your live automations, and run the new tool beside the old one before cancelling anything.

Test It Against Your Own Traffic

250 conversations a month on all six channels, free – no card needed.

Try the free plan

Frequently Asked Questions

1. Is ManyChat free?
Yes, there is a Free plan at $0. Under the pricing model introduced on 2 March 2026 it includes up to 25 active contacts a month, one user, up to two channels from Instagram, TikTok, Messenger and Telegram, and up to four live automations. WhatsApp is not available on it, and a Powered by Manychat note appears on the first message.
2. What is the best free ManyChat alternative?
It depends on what you need counted. inro’s Free plan includes 100 active contacts a month and three automations; DMpro’s includes 250 conversations a month on six channels with unlimited automations; Chatfuel Light is free for Instagram, Facebook and WhatsApp automations. Check each vendor’s current page before deciding.
3. How much does ManyChat cost?
Paid plans are listed from Essential at $14 a month to Advanced at $139 a month, each billed annually, with a set number of active contacts included and a per-contact charge beyond it. Prices exclude tax and depend on your billing country.
4. How does ManyChat count active contacts?
An active contact is a real person you interact with during a monthly billing period, however many messages you exchange. If you go over your plan’s allowance, automations keep running and ManyChat charges an overage for each extra contact.
5. Can ManyChat alternatives send a DM when someone follows me?
Not the ones compared here. Follow to DM is a Meta beta that ManyChat offers; Meta decides which accounts are eligible, it fires once per follower, and Meta allows one such message per person per week. None of the four alternatives lists a follow trigger on the pages we checked.
6. Is there a ManyChat alternative for WhatsApp?
Yes. WhatsApp is excluded from ManyChat’s Free plan. DMpro includes WhatsApp on every plan, Chatfuel is a WhatsApp Business Solution Provider, and respond.io supports it for team inboxes. Compare the WhatsApp terms on the plan you would actually buy.
7. Will I lose my automations if I switch from ManyChat?
They do not transfer between tools, so you rebuild them. Listing every live automation first, rebuilding comment triggers before anything else, and running both tools side by side for a week keeps replies flowing during the move.
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